OFFICE Spring/Summer 2014 Lookbook
Lookbook, Product Shots CD, Invitation, Envelopes Press Releases and Gift Card created for the OFFICE Spring/Summer 2013 Press Day. All elements designed and managed from concept to production and delivery.
With trends such as Urban Traveller and Game Changer, the product had a clean, bold feel, so I wanted to create a typeface and colour palette to really stand out and highlight the product. The idea was that the typography became almost abstract, to create layers over imagery, becoming almost illegible as it was printed over itself and bleeding off the edges.
OFFICE High Summer '14 Lookbook
Lookbook, Product Shots CD and Gift Card created for the OFFICE High Summer 14 Press Day. All elements designed and managed from concept to production and delivery.
This was a move-on from the previous Spring/Summer 14 Lookbook - I wanted to show that the season feel was still similar and this was a fresh update, rather than a completely new concept.
Utilising the same typography and stock papers, with a new, bright spot colour orange.